OneTask#business
Every post tagged #business. All posts.
What card processing fees really cost, and how to price around them
How a percentage-plus-fixed processing fee works, why it hits small payments hardest, how to gross up a price so you receive an exact amount, and the extra fees that turn up on top.
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Break-even ROAS: the number that tells you if your ads make money
What return on ad spend means, why a ROAS of 3 can still lose money, how to calculate the break-even ROAS for a product from its margin, and what to do with the result.
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Writing a tagline that sticks, and the five shapes most of them take
Most memorable taglines follow one of a handful of patterns. Here is what they are, how to test a tagline before you print it, and where a generator helps.
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